Sunday, December 9, 2012

Things change...Being Flexible with Your Vision

Some of you may have noticed that several things from the production still are different than in the original inspiration boards. For one thing, everyone in the cast is wearing black instead of white. Secondly, the blindfolds are white in the final production instead of black. This color switch isn't a mistake. In the time between development, when an idea is first shaped, and final production...things can change.


It was all very well thought out (See Friday's post). So what happened? Why switch the wardrobe to black and the blindfold to white. It was a lighting issue. Even though 35mm film is more sensitive than video, an all white set design with actors dressed all in white would be too much. The scene would look, "blown out," which is a film term for when an image appears overexposed to light, and therefore hard to see.

We didn't want to blind viewers, so we switched the colors. We were still able to keep the red + white + black color scheme, though, which still helps the PSA stand out.

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